You'll test hypotheses, learn to build a product, validate demand, and make product decisions based on data, not assumptions.
Every great startup once had nothing but an idea.
But an idea is only the beginning!
Define the problem, your value proposition, and who you're building it for.
Break the idea down into testable business hypotheses instead of assumptions.
Test hypotheses through interviews, traffic, and feedback from real customers.
Build an MVP - sometimes a landing page or a prototype is enough to test whether the idea holds up.
Attract your first loyal users, gauge demand before a full launch, and pick up the market's first signals.
In 12 weeks, you'll learn to make product decisions. Every day you'll work on your own startup - from validating the idea to building a product ready to test on the market.
Turn the idea into a set of testable hypotheses, learn to identify real user needs, and gauge demand before investing time and resources into development.
You'll quickly test solutions on a small budget using interviews, a landing page, a prototype, or a simple MVP.
The results of each test help you decide what's next: refine the product, test a new assumption, adjust the target audience, or move to the next stage of growth.
The program is built around the skills product teams and tech founders use every day. Everything you learn in the workshops, you apply straight to your own project.
After the selection stage, participants go through 12 weeks of the program: the first 4 weeks online, the next 8 weeks offline at Almaty Hub. Moving between stages depends on the team's progress and results.
You submit an application to join the program. Once applications close, the Almaty Hub team screens them and selects projects that meet the program's criteria.
The selection results determine the participants of Almaty Hub Incubation.
Participants go through online training and immediately apply what they learn to their own projects. The curriculum covers market research, Customer Development, hypothesis testing, MVP building, business modeling, marketing, sales, and other key areas of startup growth.
After each class, participants complete practical assignments, test hypotheses, and show how well they work under time pressure.
At the end of the stage, there's an interim progress review. Teams that show the best results and the most potential move on to the next stage.
Teams move into intensive offline work on their projects at Almaty Hub. Together with trackers and experts, participants build or refine their MVP, test key hypotheses on a minimal budget, and test the product with their target audience.
At the end of the stage, progress is evaluated. Teams that showed the best results move on to the final part of the program.
Teams continue improving the product based on the data and feedback they've gathered. They refine the business model, polish the MVP, map out next steps, and package up the results of their work.
Before the final pitch, teams run through practice sessions and get recommendations on how to refine their presentation.
Only teams that showed the best results and were selected present at Demo Day.
Fill out the form and tell us about your idea, project, and team.
The Almaty Hub team reviews applications and selects projects that meet the program's criteria.
Teams that show the most potential will be invited to the program's educational stage.
A tech product, digital service, or innovative solution, either ready or still in development
Early stage with scaling potential: the problem, solution, and target audience are already defined
At least one team member aged 18 or older
Readiness to take part in every stage of the program: 12 weeks, hybrid format, in Almaty
You can spend months improving a product, adding features, and burning through budget, only to find out users never wanted it in the first place. That's why most startups fail not because of a weak idea or bad technology, but because of decisions made without market validation.
The program gives you the system and tools to take an idea to a finished product - what happens next depends on the team: speed, mindset, and the ability to work with data.
The result depends on the team: speed, mindset, and readiness to act on data. The program gives you the system that helps take an idea to a finished product.
The best projects present their results to representatives of the tech ecosystem, experts, investors, and Astana Hub's corporate partners.
12 weeks: 4 weeks each for the educational stage, the startup development stage, and Demo Day preparation.
The educational stage is online. The startup development and Demo Day preparation stages are offline, at Astana Hub's site in Almaty.
The exact number of spots is still being finalized. The program's goal for 2026 is to bring at least 30 projects to a working MVP.
Participation is free.
Two steps: submitting an application and screening against the program's requirements.
Applications are open through August 28 inclusive.
The best projects present their results at Demo Day to representatives of the tech ecosystem, experts, investors, and Astana Hub's corporate partners.
Spots in the cohort are limited. Participation is free, the format is hybrid, hosted at Astana Hub in Almaty. Applications are open through August 28 inclusive.
© 2026, Autonomous cluster fund «Astana Hub»
