How to calculate the Unit Economy of a product
On January 19, 2026, at 17:00, a practical meeting will be held at the Batys Hub dedicated to one of the key topics for startups and entrepreneurs - the Unit Economy of the product.
Speaker - Yerkebulan Saparov, Founder & CEO of Product Masters.
He will share his experience and tell you:
What is Unit Economy and why is it important for business
How to calculate indicators correctly and avoid mistakes
What metrics help to evaluate the effectiveness of a product?
How to use data to scale and attract investments
This event will be useful to anyone who is developing their product, looking for a sustainable business model and wants to understand the economics of the project in practice.
, Location: Batys Hub
Date: 19.01.2026
🕔 Time: 17:00