Silkway Accelerator
Silkway Accelerator by the Google for Startups and Astana Hub is not just about leveling up your startup with the best experts and mentors, it is a program where we will help You convert your expended resource into results. This program will be held offline in Astana, Kazakhstan, for startups at Product Market fit and Scale stages from Kazakhstan, Uzbekistan, Kyrgyzstan, Tajikistan, Turkmenistan, Azerbaijan, Mongolia and Georgia. |
About the program
Successful entry into global markets requires experience, partnerships, and best practices, which is exactly what we offer in our Silkway Accelerator program, developed in partnership with Google for Startups. The program is thoroughly designed for startups at PMF (product market fit) and Scale (projects at scale and export stage). Program participants will be assisted in creating effective business processes, scaling, meeting like-minded people, and preparing for investments.
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Program includes:
TRACKING
Each project is assigned an individual tracker - a specialist who helps the teams: implement management methods, track the dynamics of business performance, facilitate meetings with partner companies, etc.
INDIVIDUAL MEETINGS
Mentorship and one-on-one consultations are available every day from Google for Startups and Astana Hub experts in various areas such as marketing, finance, business model development, pitching, etc.
GROUP MEETINGS
Board meetings, sales meetings, and masterminds will be held for the exchange of results, experience, cross-selling, cooperation, formation of horizontal ties between participants, etc.
WORKSHOPS
Online and offline workshops from Google for Startups and Astana Hub, as well as guest lectures with investors, expert founders of IT companies, etc.
Program Benefits:
Startup Spotlight – TOP Achievers Results
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Feedback from participants of the Silkway Accelerator
Get free access to the resources of Astana Hub partners
AWS Activate
The AWS Activate program provides startup founders with a variety of business development benefits, including AWS loans from $5,000 up to 12 months
Yandex Could Boost
Program to support resident companies Astana Hub, which gives the opportunity to get a grant of up to 2,400,000 tenge for 6 months to use the cloud platform Yandex Cloud
Github
Eligible startups get access to GitHub Enterprise for free for one year and a 50% discount for the second year.
GOhost.kz
Each member receives free six-months access to hosting and Cloud VPS service.
Alibaba Cloud
Each participant will have access to different discounts and free modules on cloud services, mPaaS, Alibaba Cloud Academy , ZStack
Digital Ocean Hatch
Become a part of Hatch and get up to $1,000 in credits on DigitalOcean's cloud platform for 12 months.
Vonage
For Astana Hub members, the platform offers: Training, where startups can access Vonage technical resources and curated content to learn how to use the API. Also, provide development support, where startups can use products for free as part of the package provided (up to 2,500 euros) and specialized technical consulting sessions to create MVPs.
Selzy
For Astana Hub members, the Selzy platform offers
free newsletters: promo codes for 2000, 5000 and 10000 emails; technical support for personal account 24/7, marketing support, audit of email-campaigns;
Notion
As part of the partnership, startups will be able to get a free $1,000 credit that will give them access to the Net New Plus plan at Notion for a year.
Selection Process
February 17
Application deadline
Applications are accepted February 14th, 23:59 (+6 GMT, Astana time)
February 19
Initial Screening
Initial screening of applications will be done without your participation, early-stage startups won't proceed further
February 23
Technical Interview
Comprehensive interview of your project with field experts
February 25
Comission Selection
Top 60 companies will be evaluated by comission
March 1
Traction Meeting0
Last stage of the selection is interview with main trackers of the program (behavioral interview)
March 2
Results Announcement
Final list of program participants will be announced on February 27 in all social media accounts
mid March
Program start
The program officially launches on March 11
Selection Criteria:
For startups
at PMF (product market fit) and Scale (projects at the scale and export stage) stages with mandatory participation of the company CEO, who makes decisions in it (offline participation).
IT-Component
A startup must include an IT component in its structure
Electronic Digital Signature(EDS)
All participants must have an electronic digital signature (EDS) to take part in the program. In case you don't have one, you will be able to make it during the program.
*Information for foreign applicants regarding visas and electronic digital signatures is provided below
Offline Format
Need to be physically present at events in Nur-Sultan, Kazakhstan, for the entire period of the program (3 months)
*Information for foreign applicants regarding visas and electronic digital signatures is provided below
Language of the program
Fluency in English and Russian is required to master the material provided
Only for Central Asian and neighboring countries
The program is designed for startup founders whose citizenship belongs to the following countries: Kazakhstan, Uzbekistan, Kyrgyzstan, Turkmenistan, Tajikistan, Azerbaijan, Mongolia, and Georgia.
Program Agenda
Week 0
Welcome Day
Preparatory Work:
1) Settlement in apartments of non-resident participants
2) Registration of IIN, temporary residence permit, visa in KZ
3) Registration of arrival in Kazakhstan
Week 1 to 3
Tracking Program
Individual Traction Meetings
Group Traction Meetings
Workshops
Week 4 to 11
Tracking Program
Individual Traction Meetings
Indiividual consultations with Tracker
Group Traction Meetings
Workshops
Week 12
Tracking Program
Individual Traction Meetings
Indiividual consultations with Tracker
Group Traction Meetings
Workshops
Demo Day with the participation of investors and certificate awarding ceremony
Week 12
Tracking Program
Individual Traction Meetings
Indiividual consultations with Tracker
Group Traction Meetings
Workshops
Demo Day with the participation of investors and certificate awarding ceremony
Week 12
Tracking Program
Individual Traction Meetings
Indiividual consultations with Tracker
Group Traction Meetings
Workshops
Demo Day with the participation of investors and certificate awarding ceremony
Information for foreign applicants (outside of Kazakhstan):
Uzbekistan
Kyrgyzstan
Tajikistan
Turkmenistan
Azerbaijan
Mongolia
Georgia
Uzbekistan
— No Visa needed - up to 30 days
— Companies from Uzbekistan can apply for a temporary residence permit to stay for up to 1 or 2 years after receiving the IIN(Individual Identification Number) and EDS(electronic digital signature)
— The basis for obtaining a temporary residence permit is a signed Agreement for participation in Silkway Accelerator.
— More detailed information about obtaining an individual identification number and an electronic digital signature can be found here
FAQ
How long will the program last?
The program will last for 3 months, including the Demo Day.
What is the cost of participating in the program?
The program is fully free of charge for the participants.
Does the company's CEO have to be physically in Astana to participate in the program?
Yes, the physical presence of the CEO of the company in Astana is mandatory for participation during the three months of the program.
Is it mandatory for the CEO of the company to participate in Saturday traction meetings?
Yes, the participation of the CEO of the company at Saturday traction meetings is mandatory, without exceptions.
Can I bring my team members/employees to Astana to participate in the program?
Yes, however we will assist in accommodating the company of up to 2 people.
Our group has two ideas. Can we submit two applications?
We don‘t recommend it. You should pick your favorite idea and apply with that one.
As a CEO of my company, can I send someone else in my stead to participate in the program?
No, the participation of the CEO on the program is obligatory.
What is the language of the program?
The program will be held in a bilingual format both in English and Russian languages.
I am a founder of a startup/company and my citizenship is from outside of the Central Asian region. Can I apply?
We only accept CEOs whose citizenship is from either Kazakhstan, Uzbekistan, Kyrgyzstan, Turkmenistan, Tajikistan, Azerbaijan, Mongolia, and Georgia.
Will there be accomodation offered in the city of Astana?
Yes, for those participants that are in need of accomodation we will be able to provide solutions in Astana.
How do I determine if my startup/company is at PMF, Scale or higher stage?
There are no clear guidelines on what is considered as the PMF or Scale stage of the startup. Our definition is that PMF - working channel of sales, clear of understanding of growth, good unit economy.
Scale - putting funds into the channel of sales.
How long will the program last?
The program will last for 3 months, including the Demo Day.