CRM marketer

At Rubbles, we create and implement analytical products for major players in various industries. One of the most important product areas is Customer Analytics, which creates solutions for automating and improving marketing effectiveness. The direction is growing very actively.

We are looking for a CRM marketer who will support, develop and customize the processes in the product, as well as help customers build best practices.

Basic requirements (education, skills)

• At least 2 years of experience as a CRM marketer, preferably with CVM/CDP platforms (Mindbox, CM Ocean, SAS, Unica, Creatio, SAP, Exponea, Acceleraand the like).
• Experience working with omnichannel marketing
• Knowledge of the principles of customer segmentation, personalization and customer journey
• Ability to analyze the results of newsletters and campaigns, knowledge of basic metrics (LTV, CR, ROI, etc.)
• Developed soft skills (communication skills, attention to detail, result orientation)

What you have to do

• Analysis of current business challenges in the market and global practices for further implementation
• Assessment of business effects for various industries, work on improving efficiency (ROI campaigns, LTV, etc.), participation in conducting A/B experiments, etc.
• Interact with Customers to advise on CVM best practices, marketing segmentation, and loyalty programs.
• Work on continuous improvement of Rubbles Solutions for business Customers
• Working with Rubbles Solutions as an advanced user/expert
• Close collaboration with product and project teams

It will be a plus:

• Understanding the concepts and methods of building loyalty programs, including bonus management, privilege levels, and savings system
• Experience as a marketer in the banking or retail industries
• Skills in working with SQL or other data analysis tools

What we offer (Social package, benefits)

• Participation in interesting projects in the promising AI market
• Flexible work schedule, flexible provision of time off and vacations;
• Flexible work format: full remote.
• Support in professional and career growth, payment for specialized training, conferences and books, corporate discounts on English courses;
• Collaboration with experienced developers, data analysts, managers, and product specialists.