In November , the AICA team completed a major upgrade of its transcription and text-to-speech service, which includes a design update, improved user experience and expanded functionality. You can use the service in Kazakh, Russian and English.

AICA services are ideal for students, journalists, teachers, marketers, company managers and anyone who needs to work quickly and accurately with audio and text data.

We share the details of the changes and our expectations from the relaunch of the platform.

New design and user-friendliness

The first thing that catches your eye is the completely updated UX/UI. Together with the designer, we redesigned the interface, making it native, functional and accessible to all categories of users. Now working with the service has become visually pleasant and intuitive.

Special attention is paid to the convenience of access to information. The mobile version adds previously missing features, such as the download files button. The balance and settings are now displayed clearly, without having to search for them in different sections.

Correction of errors and bugs

In the course of our work, we fixed key flaws that prevented users from fully using the service. Now the results of file processing have become more accurate thanks to an improved system of initial settings: users correctly select the language, set parameters, which minimizes errors at the data processing stage.

Language expansion and feature improvement

For new users, we have added free points so that you can test the operation of the service, translate from audio to text or make a voiceover of the text.

At the start , the service supported only Russian. AICA is now available in three languages: Kazakh, Russian and English. This makes the platform useful for a wide audience of Kazakhstan and international users, and the basic cost of services has become more affordable and is one of the cheapest in Kazakhstan.

Objectives and expected results

The update is aimed at solving the main problems: some users did not perform actions on the platform, did not return and did not become paying customers. Now we are waiting:

• Increase conversion from click to registration by 20%.
• Registration growth in 40% usage.
• Doubling the number of payers users.

These goals are realistic due to improvements that make interaction with AICA convenient and effective.

Why is this important for users?

Although the changes are not unique, they make the service more comfortable and accessible for solving everyday tasks. AICA helps you convert audio to text, voice text — now faster, easier and in three languages.

Restarting is not only about a new interface, but also about taking care of every user who is looking for a reliable solution for working with voice data. We are waiting for your feedback and are looking forward to the first results after the upgrade!

Try the updated AICA service right now on app.aica.kz