A long search for suitable summer clubs for her children led an entrepreneur from Kokshetau to create a platform that can transform the field of additional education in Kazakhstan. Founded in 2024, Okushy startup became the country's first digital aggregator combining all the educational offerings of the city on one platform.

The situation in which co-founder Abdrashitov Daniyar found himself (6 years of experience in software development, 30 pet projects with 2 million users) is familiar to many parents: days of phone calls, dozens of open tabs with ads, conflicting information on social networks and the need to personally visit the centers. It was this chaos that became the starting point for the launch of Okushy. The purpose of the platform is to make the selection of circles and sections fast, convenient and transparent.

Today, Okushy helps parents find suitable clubs based on their child's age, direction of study, location, cost, and schedule. The platform allows you to compare options, read reviews, and sign up for trial sessions online. At the same time, the platform provides training centers with tools for digitalization: from maintaining a customer base and analyzing programs to automating recording and payment.

The project solves the tasks of two sides of the market at once: parents get a single, structured access to all educational opportunities in the city, and the centers provide a modern channel for attracting customers and developing their business. This symbiosis makes the platform a promising solution for scaling to other cities.

Okushy demonstrates how a personal problem can grow into a full-fledged technological solution relevant to thousands of families. In the context of growing interest in additional education and accelerated digitalization of the industry, the startup offers a timely and sought-after product that can change the approach to choosing educational services in Kazakhstan.