Vacancies

Маркетолог

  • from 500000
  • Almaty

We are a dynamically developing company in the field of transport technologies, creating innovative solutions for the taxi market in Kazakhstan. Our mission is to provide a convenient, safe and affordable taxi service for millions of users across the country.

What you have to do

- Development and implementation of a marketing strategy to promote taxi service in the Kazakhstan market.

- Planning and launching advertising campaigns in digital channels (Google Ads, Meta Ads, Yandex.Direct, TikTok Ads, and local platforms).

- SMM management: content creation, community management on Instagram, Telegram, VK and other platforms.

- Organization of offline activities (partnerships with businesses, promotions, participation in events).

- Analyzing the effectiveness of campaigns, working with metrics (CAC, ROI, ROMI, CTR, conversions).

- Segmentation of the audience (passengers, drivers) and the development of personalized offers.

- Interaction with influencers, bloggers and local media.

- Monitoring of competitors and trends in the taxi market in Kazakhstan.

- Coordination with the product team to integrate marketing into the product (push notifications, in-app promos).

Who are we looking for

- At least 3 years of marketing experience, preferably in the field of mobile applications, taxi services, delivery or e-commerce.

- Deep understanding of digital marketing and analytics tools (Google Analytics, AppsFlyer, SimilarWeb).

- Successful cases on attracting and retaining users in Kazakhstan.

- Copywriting and visual content creation skills (Canvas, Photoshop — basic level).

- Knowledge of the local market: cultural peculiarities, regulatory aspects, consumer behavior.

- Experience working with budgets and reporting on marketing expenses.

- Proactivity, creativity, and data orientation.

- English at the Upper-Intermediate level (for international campaigns and tools).

- Knowledge of the Kazakh language will be an advantage for local content.

What we offer

- Competitive salary with KPI bonuses.

- The ability to influence the growth of a product with an audience of millions.

- Work in a team of experts with experience in international projects.

- Flexible schedule, modern office and remote options.

- Corporate bonuses: taxi discounts, medical insurance, training.

- Participation in industry conferences and trainings.

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BAS-Taxi жауапкершілігі шектеулі серіктестігі
Participant of Astana Hub
  • Job Type

    Full-time

  • Direction

    Marketing and Promotion

  • Required Education Level

    Bachelor's degree

  • Work experience

    At least 5 years

  • Vacancy Status

    Open

  • Publication Date

    28 november 2025