Head of Marketing

Brief description of the vacancy

Head of Marketing

Job Title: Head of Marketing

Reports to: CMO

Fully remote, full-time position

Responsibilities:

• Develop and execute marketing strategy for Squares across all channels including email, social media, content marketing, SEO, SEM with the goal of achieving KPIs for MAU, GMV, and revenue growth.
• Manage all aspects of marketing campaigns from ideation to execution and reporting, ensuring that campaigns meet KPI targets.
• Develop and manage marketing budget with a focus on maximizing return on investment for KPIs.
• Lead content creation and distribution across all channels, ensuring that content supports KPI targets.
• Develop and maintain a deep understanding of our target customers and develop customer insights to inform marketing strategy and drive KPIs.
• Collaborate with cross-functional teams to drive growth, including product, design, and sales teams, ensuring that all teams are aligned on KPI targets.
• Develop and track KPIs for marketing campaigns, including MAU, GMV, and revenue, and provide regular reports on progress towards KPI targets. 

Requirements:

• 5+ years of experience in marketing with a proven track record of driving growth and achieving KPI targets.
• Experience developing and executing marketing campaigns across a variety of channels with a focus on achieving KPIs.
• Strong leadership and team management skills.
• Strong analytical skills with experience in data analysis and reporting.
• Excellent communication and interpersonal skills.
• Experience working in a fast-paced startup environment.
• Bachelor's degree in marketing, business, or related fields

If you are passionate about driving growth and working in a startup environment, we want to hear from you!

Hiring person: Daniil Matskevich Telegram: @dmevich