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How 1Fit is conquering the global fitness market: a candid conversation between the founders and Invest Dala

A new edition of the podcast in Kazakh was released on the Invest Dala YouTube channel, the guests of which were Meyr Adilzhanov, Director of New Markets and Askar Akshabaev, Technical Director of 1Fit.

Meyr and Askar— two of the five founders of the fitness startup 1Fit, told the story of the project's creation in a conversation with Adilbek Kamiev, head of the venture division of EA Ventures by EA Group. And also about how the marketing platform works and what helped the founders maintain 1Fit and friendly relations.

On the podcast, the 1Fit founders said:

  • A behind-the-scenes story about how five friends created a company that grew up in Kazakhstan and successfully entered the Mexican market.
  • Marketing secrets that work on different continents
  • Difficulties of partnership: how they overcame differences while maintaining friendship
  • Strategic ideas for subscription pricing and business scaling
  • An unexpected revelation: why did they close the Kazakh version of GetContact

The guests also shared information about the actual revenue figures from the expansion in Mexico, proven marketing strategies in the regions, and comments on managing international teams.

This is not just another podcast about startups. This is a frank conversation about how to turn a dream into an international company while maintaining your core relationships. From the idea born in Kazakhstan to the expansion to Mexico, the founders built not just a business, but maintained lifelong friendships.

The issue is available at the link (in Kazakh)

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Этот подкаст не только о стартапах, но и о том, как сохранить дружеские отношения в бизнесе, что делает его особенно ценным для слушателей.

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