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Make IT

8

Product Manager

400 000 ₸
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Allocated 50 Quotas

About course

More on Make IT

The main responsibility of a Product Manager is managing all processes related to the development of IT products: websites, applications, services, and software. The role of a Product Manager within a company includes generating ideas, creating a development strategy, assembling a team of specialists for implementation, planning and monitoring task execution, approving or rejecting ideas, ensuring technical implementation, preparing detailed reports for further analysis and improvement of business processes, dividing the creation of an IT product into several stages (projects), and controlling the completion of each stage within established deadlines and available resources. During the implementation of each stage, the Product Manager interacts with all specialists involved in the process, conducts market analysis, identifies the target audience, performs testing, and more. A Product Manager is a key IT specialist who makes decisions regarding the development of IT products that meet current trends and user needs, and assigns tasks to developers and other IT specialists. On average, one Product Manager is required for every 10 developers. This course is aimed at training students in the field of modern IT technologies. The curriculum was developed by practicing specialists from Kazakhstan and is structured in the same sequence as the work on a real IT product — from initiation through analytics and unit economics to interfaces, design, teamwork, and product launch.

Special condition

No

Course details

level

For beginner

Study format

Online

Entrance exams

No

Duration, in weeks

27

Education language

Russian

Qualifications

Junior Product Manager

Skills


1. Create Lean Canvas models 2. Conduct customer development (CustDev) 3. Analyze competitors and calculate market capacity 4. Calculate unit economics and P&L 5. Build Customer Journey Maps (CJM) 6. Develop UX/UI prototypes 7. Work with metrics 8. Plan and manage marketing campaigns

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