31.12.25

Promotion of the project on media platforms

Idea

Задачи ИКТ

Media sphere

Other technological solutions

Software/ IS,

Mobile app

Today it is necessary to create 360° tours : professional camera , trained operator , high cost (30,000-70,000 ¡per object) , installation complexity This limits the widespread use of 360° tours on the estate.

The implementation of the 360° mobile unloading platform for real estate will lead to the following results: 1. acceleration of sales and rental of facilities Virtual tours increase reliability and save time for customers. According to statistics, objects with 360° tours are sold 30-50% faster. The number of unnecessary offline broadcasts is decreasing. 2. Accessibility of technology for the mass market Anyone can take a 360° tour without equipment and a specialist. The operating cost is 10-20 times lower than professional photography. 3. Increase the conversion rate of ads Ads with virtual tours are viewed 2-3 times more often. Increase confidence in applications and the facility. 4. Digitalization of the real estate market in Kazakhstan Creating a single standard for virtual shows: agencies , private sellers , developers , landlords Increasing the quality of online representation of objects. 5. Saving time for realtors and buyers Buyers filter objects online. The realtor only conducts targeted impressions. Reduction of working hours by 40-60%. 6. Scaling potential Market entry: CIS, Uzbekistan, Turkey, Georgia, UAE. Massive use of technology on advertising platforms. 7. Creating new jobs and contributing to the Astana Hub ecosystem Mobile application development Image Processing Infrastructure Marketing and Support Group Increasing the number of IT services in the region 8. The growth of Kazakhstan's brand as a source of technological solutions Local Matterport / Zillow 3D level development The possibility of creating a national standard for virtual tours

Куандыков Улан Ержанович