Decision acceptance deadline

19.02.26 (inclusive)

Form of award

Contractual, based on the results of consideration of the technical and commercial proposal (possible pilot contract / phased payment)

Product status

Idea

Task type

ICT tasks

Сфера применения

Media sphere

Область задачи

Technologies in telecommunications

Type of product

Software/ IS

Problem description

There are no modern digital solutions in tourist and public spaces that: they involve visitors in active interaction without using smartphones; they create the effect of a "living" city and inter-regional cooperation; they generate measurable user interest and analytics; they comply with security requirements (without collecting personal data). Existing LED screens are used primarily as passive advertising media and do not provide an interactive experience and engagement. The terms of reference are provided separately. At this stage, software development based on a conceptual technical specification is required with the possibility of further elaboration together with the Customer.

Expected effect

Increasing the involvement of tourists and citizens Shaping the image of the city as technologically advanced Obtaining analytical data on user interaction The ability to scale the solution to other cities and locations The growth of the media and PR effect of tourism initiatives

Full name of responsible person

Olzhas Sharipov

Purpose and description of task (project)

The aim of the project is to develop software for an interactive LED screen installed in public and tourist locations (including the airport), which automatically reacts to the appearance of a person, recognizes hand gestures, launches interactive scenarios and live broadcasts between cities, and also counts user interactions (likes) in the urban format. competitions. The software solution should ensure uninterrupted operation of the screen, interactivity without the use of physical buttons and personal devices, as well as centralized content management and analytics.

Note

The project is considered as a pilot project. The developer should suggest: the technical architecture of the solution; technologies used (gesture recognition, video streams, backend); preliminary assessment of terms and cost; zoom options.