🚀 Marketing and Product Approaches in Startups

Do you have an idea or have you already launched your project, but aren’t sure how to build marketing effectively and make your product truly in demand?

At this meetup, we will discuss how to effectively combine product and marketing strategies. We’ll explore what needs to be done not only to launch a startup, but to ensure sustainable growth and scalability. We’ll talk about defining value, working with your target audience, testing hypotheses, and using practical promotion tools.

Speaker — Gainy Ibragimova
Product Marketing Manager at Bakotech.

🔥 We will also cover opportunities for startups and ways to reach a new level through international initiatives.

📅 Date: March 6
🕔 Time: 3:00 PM
📍 Location: 59/1 Kazakhstan Street, 3rd floor

How are the websites and web applications that we use every day created?
Where does the path to IT begin and how to take the first steps in Frontend?

This event is for those who want to understand the basics of web development and learn how to turn an interest in technology into real skills.

At the meeting:
— what is Frontend and what does it consist of?
— basics of HTML, CSS and JavaScript
— how the website works "under the hood"
— what skills do a novice developer need?
— where to start learning and how to assemble your first project

The format is a Speaker Talk with clear explanations, examples and the opportunity to ask questions.

📅 06.03.2026
⏰ 16:00

Ulytau hub (Zhezkazgan, Momyshuly 3a)

Women Speaker Day — a meeting for girls and women on the eve of March 8th

On March 6, at 16:00, the Aktobe Hub will host a chamber event for girls and women, where we will talk about how to form a strong personal brand, express ourselves confidently and build competent communication.

The program includes performances by two invited speakers and networking in a warm atmosphere.

From the event's pickers:

Zhanymgul Tuleuova is a Service coach and founder of the Bagetto brand.

The topic of the presentation is etiquette and service in modern society: how to make the right first impression, build communication, and feel confident in a business and everyday environment.

Shynar Berdybekova is a leader of the Nietworking community and an expert in the field of personal brand.

At the meeting, Shynar will tell you how to build a personal brand, express yourself and attract opportunities through your expertise.

Date: March 6th

Time: 16:00

Location: Aktobe Hub