One of the main reasons for the failure of startups is the choice of a niche without real demand. To build a sustainable business, it is important not just to come up with an innovation, but to find

Viral marketing is the dream of any startup. When your product or service becomes popular through word of mouth, it reduces advertising costs and accelerates growth. But is it possible to create a v

"There is only one way to reduce development time when it is already short — to reduce the debugging time of the program."From Mr. Tompkins' notebook. Deadline, Tom DeMarco Is it possible to create

No, but the profession will change! Alexey Dral, the founder of the BigData Team, mentioned this in his speech at the WDS conference.: "The key task of a Data engineer is to solve the issue

How do I sell an apartment that doesn't exist yet?

In one of the issues of Invest Dala Podcast, the first podcast about the venture capital market of Kazakhstan in Kazakh, the guest was Mirat Akhmetsadykov– an entrepreneur with 20 years of experienc

The CEO of a Kazakhstani startup told Spot why he chose the field of fitness, how he promoted the project without funding, and why the team does not measure its payback. Murat also shared the detai

Kazakh Startups for Women: Technology That Cares for You

Astana Hub residents are developing innovative digital solutions aimed at enhancing women’s safety, supporting their physical and mental health, providing self-care opportunities, and assisting with childcare and education. These startups simplify daily concerns, making life more comfortable and secure for women.

Blockchain technology (or blockchain) is an innovative data storage and transmission system that radically changes approaches to security, transparency, and information management. Despite its compl

EvoTech robots have been "talking" for 44 years, 3 months and 8 days. This time can be compared with the evolution of technology: from the first personal computers in the 1980s, the advent

Decentrathon 2.0 features VERA, an innovative medical application aimed at early diagnosis and prevention of cervical cancer. The project uses advanced artificial intelligence technologies to help

APARU continues to expand the geography of the city taxi service! On March 1, we officially launched in Kyzylorda. In honor of this event, on the square near the House of Culture. Tokmagambetov host

Staff — a key resource of any company, and not only their adaptation and development, but also the overall productivity of the business depends on the work of the HR department. However, many HR pro

The fintech company Tarlan Payments has introduced the Tarlan xSolutions platform, which allows businesses to reduce payment costs and simplify their integration. The solution eliminates the need fo

In honor of International Women's Day, we have prepared a special edition of the Hub Talks podcast dedicated to women entrepreneurs who not only create startups, but also change the perception of

She doesn't get tired, she doesn't take pauses, she doesn't make mistakes. Renata is an intelligent assistant from EvoTech that understands speech as accurately as a human and instantly respo

Artificial intelligence: the future is here Artificial intelligence (AI) is changing the world faster than we can get used to it. From neural networks that generate images and texts to autonomous

I had experience working for the Kazakh company Segdek.Tech, the company's portfolio in particular includes the product "Traffic Management".Some of the features of the product are:+ Assessment of t