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QazTracker: Digital transformation of agriculture in Kazakhstan

Kazakhstan's agriculture is reaching a new level thanks to the QazTracker technology. This innovative system, developed by Shymkent Hub, a resident Kazakh IT company, provides farmers with modern tools for effective herd management and real-time animal health monitoring. Digital technologies help automate processes, increase productivity, and make animal husbandry more technologically advanced and cost-effective.

QazTracker is an intelligent monitoring system based on the principle of a "fitness bracelet for cows". It records the body temperature, activity level and general health of the animals, and also helps to detect diseases at an early stage. All data is transferred to the mobile application, which allows farmers to respond quickly and reduce losses in the farm. The introduction of such technologies helps to reduce livestock mortality, increase productivity and develop digital livestock production in Kazakhstan.

The QazTracker project was launched in 2019 and has already established itself as an important tool for the digitalization of the agricultural sector. He received the support of the Shymkent City Digitalization Department and became a resident of Shymkent Hub, which underlines his strategic importance. The innovative development attracted the attention of major investors — the founder of Freedom Holding Corp. Timur Turlov invested in QazTracker twice, valuing the company at $2 million (Pre-Money valuation). These investments have made it possible to expand the functionality of the system and scale its use throughout the country.

Another important initiative of the project was the pilot project "Animal in installments 0/0/24", implemented jointly with Freedom Credit. This program provides farmers with the opportunity to purchase animals in installments for 24 months without interest. The first payments begin only after six months, which gives farms the opportunity to strengthen and develop before bearing the financial burden. This approach contributes to the development of entrepreneurship in rural areas, reducing unemployment and increasing the sustainability of the agricultural sector.

According to the founder and CEO of QazTracker, Dinar Benseitov, the system not only provides monitoring, but is a full-fledged tool for data analysis, management decision-making and improving farm efficiency. Its use helps to increase the transparency of agribusiness for financial and insurance companies, automate herd management processes and increase the economic efficiency of farms.

QazTracker has become a prime example of how advanced technologies can not only improve business efficiency, but also benefit society by forming a sustainable and competitive agricultural ecosystem in Kazakhstan.

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