Attracting innovative solutions is a bridge between the "paper" present and the digital future.

Kazakhstan is trying to strengthen its position as a hub transit hub in Eurasia and eventually become a full-fledged transport and logistics country. The dynamic development of this sphere is a strategic task. According to the Bureau of National Statistics of the Republic of Kazakhstan, the share of the transport and logistics sector in the GDP structure in 2022 amounted to 6.2% and this is almost 3.21 billion tons of transported goods.

In order to ensure effective and transparent control by the industry, increased attention is paid to digitalization issues. There are a number of unresolved problems in this area:

• The traditional search for cargo or carrier on exchanges takes a lot of time due to the verification of cargo or transport with a driver for authenticity, and a large number of intermediaries significantly increase costs;
• Significant expenditures of financial resources and time to collect signatures for the delivery of goods to the address, accompanied by a large expenditure of paper on waybills, waybills, lead to large cash gaps;
• The availability of unofficial cargo transportation outside the legislative framework in the market attracts many "gray" and foreign transport companies, displacing law-abiding and local ones.

Within the framework of the law "On Road Transport", norms have come into force since 2021, according to which the possibility of registration of electronic waybills and waybills is introduced. For the purpose of registration of electronic TTN and waybills, the Rules of organization and operation are put into effectThe Unified Transport Document Management System (UTSM), as well as a list of documents subject to registration, accounting, processing and storage in this system. The requirement for registration of TTN and waybills in electronic form applies to individuals and legal entities, regardless of ownership forms, operating in the field of motor transport, by categories of vehicles M2 (no more than 5 tons), M3 (more than 5 tons) and N3 (more than 12 tons). For persons unregistered in the ECUTD, administrative liability is provided for violation of the rules of transportation of goods (Article 571, Part 2-1) and passengers (Article 571, Part 2-1) provided for by the Administrative Code of the Republic of Kazakhstan.

In order to increase the availability and simplify the implementation of this mechanism, a unique Tasym product is offered on the market for the first time. Tasyma is a mobile application based on its own Cargo Tracking Management System (CTMS) algorithm for electronic document management for cargo transportation with the ability to store the history of document flow transactions and subsequent synchronization with the ECUTD using the provided APIs. This project is presented on a web platform https://tasyma.kz . Compared to other similar systems, our project aims to solve the problem of digitalization of cargo transportation and currently has the following advantages:

1. Automation of processes: Tasyma provides the possibility of automatic registration of electronic waybills and waybills, which reduces bureaucratic procedures and saves time;
2. Easy to use: Tasyma provides easy and quick access to all the necessary tools for cargo transportation in a "single window" format. This means that participants in the logistics process will not have to "rummage" through paper documentation or wait for its delivery.;
3. Support for online and offline modes: One of the significant features of Tasym is the ability to use the application in remote areas with limited Internet access, ensuring continuity of work;
4. Security and transparency: Each operation within the Tasyma project is signed using QR codes and electronic digital signatures (EDS), which ensures a high level of security and minimizes the risks of fraud and falsification of documents;
5. Electronic document management (EDI): Tasyma is ambitiously aimed at the complete exclusion of paper document management from the field of cargo transportation. This will make the whole process more transparent, environmentally friendly and efficient.;
6. Search for cargo carriers: The key feature of the Tasym application is the ability to create cargo in the application, as well as search for a cargo carrier, similar to the work of taxi aggregators such as Yandex and Uber.

The monetization of the project is arranged as follows: users of the application are offered two tariffs — Standard and Premium. The first package includes such functions as the formation of the EDI, automatic synchronization with the ECUTD, the formation of electronic certificates of performance of work (EAVR) and invoicing, as well as storing the history of transactions with round-the-clock access. This package of tools covers most of the participants in the cargo transportation process — sole proprietors, small logistics companies and will be free under the public offer agreement. For the premium segment of the market, on the basis of a subscription, a Premium tariff is provided, where data analytics functions, mobile GPS tracking, a flexible adjustment system, as well as other services of our partners, from cargo insurance to transport route routing, will be presented.

In addition, the company plans to introduce additional services to provide shippers with cargo carrier search functionality. Market participants will no longer have to monitor several freight exchanges at the same time, which will significantly save time on making a transaction. This service will be provided on a paid basis, by charging a commission from the total cost of cargo transportation.

The initiators of the Tasyma project are Sapargali Kambar and Alexander Zheksembayev. Sapargali is a Bolashak Grant holder, a 2005 graduate of Concordia University, Canada. In the early years, the company was engaged in servicing 1C accounting systems of such companies as: intelsoft.kz , carefood.kz, tangens.kz . Since 2021, the company has been providing services for digitalization of agriculture: implementation ERP solutions and integration with systems such as GPS transport monitoring system. Since 2022, he has been involved in the development of a unified universal asset accounting system for partner groups using QR technology (based on a mobile application) as part of the customer's team.

To date, the company is registered at the Astana Hub site and is a full-fledged participant in the tax benefits program. The Tasym project is undergoing acceleration under the Techpreneurs 2023 program. The first six months will be spent developing an application for Android and iOS platforms and integration with the ECUTD. The release of the first product release is scheduled for June 1, 2024, with appropriate financing from investment funds. At the moment, the company is actively holding meetings with venture funds, preparing for the pre-seed round. At the same time, the company is engaged in testing MVP with several existing logistics companies.

The Tasym project represents an important step towards digitalization of cargo transportation in Kazakhstan. Its convenient mobile application and the use of modern technological solutions contribute to more efficient logistics management, reducing bureaucratic barriers and increasing transparency in this industry. Tasym's project shows that digital transformation has the potential to improve business processes and the level of service in the field of cargo transportation.