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Startup development mistakes
9 out of 10
fail in the first year of launch
failed to attract investments or properly manage money
1 out of 5
is unable to compete in the market
brought an unnecessary product to the market, failed to create a clear business model, or launched late
What will you get from the course?
16 video lectures in 2 languages
LMS platform with assignments and tests
Invitation to the general chat of the IT community of startups of the course and Astana Hub
Course completion certificate as an advantage for participating in incubators and accelerators
What does the course consist of?
1. Searching an idea. Initial idea testing.
2. Identifying the target audience
3. Customer discovery
4. Analysing competitors
5. Estimating the size of the market
6. Creating an MVP
7. Customer development
8. Consumer journey
9. Marketing funnel and promotion plan
10. Promotion tools
11. Working with B2B clients
12. Search for a team and distribution of functionality in the team.
13. Startup finance: revenue and profit.
14. Types of investors and identification of target investors
15. Types of presentation for investors. Pitch structure
16. Principles of negotiation
How much does it cost to study at the Technology Entrepreneurship Course (Startup Academy)?
The cost of the course is 9,990 tenge for persons over 23 years of age. The student's age is verified by IIN. The data will be indicated on the certificate. For persons under 23 years of age, the course is provided free of charge.
How is the training going?
Training is conducted in a remote format. You study at a convenient time for you.
What platform will the training be on? Do I need to install any programs?
You do not need to install third-party programs and applications to complete the training. Training is conducted on the Astana Hub educational platform.
What supporting documents will I receive upon completion of the course?
Upon completion of the course and successful completion of the final test, you will receive a certificate from Astana Hub.
Startup Academy community
Join a large community of IT enthusiasts,
learn and develop Startup together!
After completing the Startup Academy, find your technological path
and become the CEOkage of your startup