TAKING EXPORTS TO A NEW LEVEL!

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Scalerator - is an acceleration program aimed at supporting startups to export their IT products

What's new?

Acceleration methodology that helped participants earn more than ₸400 million

Joint trips to Tech events, such as GITEX and Tech in Asia

Preferred places on QazTrade accelerator for Scalerator graduates

HOW SCALERATOR WILL HELP
TO SIGN CONTRACTS
WITH INTERNATIONAL CLIENTS
 

Promote export competences through a successful methodology

Provide the necessary knowledge to select the target market

We will teach you how to communicate effectively with clients

 We will help you make your first export sale


RESULTS OF SCALERATOR GRADUATES

500+

applications submitted
for the programme


215

participants
entered the programme


148

successful graduates of the programme

₸ 400 mln

sum of export contracts

 

WHAT THE PROGRAM CONSISTS OF 
SCALERATOR

1 months

EDUCATIONAL BLOCK

  • Practical assignments + breakdown // Market Analysis // Identify target market segments // Product packaging // Finding customers via Linked-In // Web // Inbound

3 months

SALES-TRACK BLOCK

  • Forming an export strategy // Guidance from leading trackers in the region // LidoGeneration // Tapping the market // Sales

GEOGRAPHIC MARKETS TO WHICH
WE CAN HELP YOU ENTER:

MENA, CIS, SEA, Europe, USA and other markets

WE CONDUCTED A SURVEY AND IDENTIFIED
TOP 8 PROBLEMS OF EXPORTERS
 

LACK OF COMPETENCE

12/15 votes

REPUTATIONAL RISK

12/15 votes

The difference between the market and the needs

12/15 votes

Lack of promotion

12/15 votes

Lack of competent markets

11/15 votes

Projects customised for the local market

7/15 votes

Lack of original ideas

7/15 votes

Lack of economic analysis

5/15 votes

BENEFIT OF PARTICIPATION
SCALERATOR PROGRAM
 

FAST EXIT 
GLOBAL MARKETS

We will help you identify potential customers in your target market.
and communicate and bring leads to contracts

COMPETENCE DEVELOPMENT
COMMANDS

Provide fast and effective promotional tools to key team members, including CEOs and sales managers.
key team members, including CEOs, sales managers,
head of sales

LOCALISATION 
PRODUCT CUSTOMISATION

Adaptation of the product for the new market, taking into account cultural,
language or other factors, in order to make the first salesж

NETWORKING 
AND EXPERTISE

Mentoring from international experts on how to enter target markets and networking with teams with similar
export potential

ADDITIONAL BONUSES
FROM SCALERATOR PARTNERS

Browser
IMPORTANT DATES:
 



Accepting applications from: 1 April

Programme launch date: 3 June

Application deadline: 20 May


6 REQUIREMENTS FOR PARTICIPATION
SCALERATOR PROGRAMME
 

Product Stage 
PMF or Scale

The stage of your product should be Product Market Fit (you are making regular sales of your product) or Scale (you are successfully scaling your product into new markets)

legal entity 
in Kazakhstan

Registered in Kazakhstan
legal entity

Experience in export activities

It will be an advantage to have export experience

Language skills
target market

The sales manager's command of English at a conversational level or command of the language of your target market (e.g. French to enter the French market).

Being a resident 
Astana Hub

You must be a member of Astana Hub to be eligible for the programme. You can also apply for the Scalerator programme if you have already applied to become an Astana Hub member. You can complete the online registration on your own and free of charge on the platform via this  link.

Involvement 
in the programme

The programme runs intensively over a 4 month period during which we expect full engagement from the teams

PROGRAMME GRADUATES
SCALERATOR
 

AIC24

Successfully negotiated a $420,000 contract in the CIS market


Yessen company

Raised the rate from $5 to $30 per hour. Signed a multi-year contract with a Canadian company at $2,000 per month.




KAC ERP

Contracts concluded on the Austrian and Polish markets for €200,000

IF YOU'RE AN OUTSOURCING TEAM
AND YOU'RE READY TO SCALE

 

Go to our Global Outsourcer export programme

FAQ

  • What are the eligibility criteria for the accelerator?

    – Being a registered legal entity in Republic of Kazakhstan
    – At least 2 employees from the organisation participate in the Programme
    – The stage of your product must be Product Market Fit(you are making regular sales of your product)
    or Scale(you are successfully scaling your product to new markets)
  • What's the list of experts?

    The list of experts will be available to participants who get into the programme. Experts will also be selected based on project requests.

  • How are you helping to reach global markets?

    The programme will include meetings with potential international clients, expert sessions and workshops on the topic of product exports to enhance the competencies of the participants, and project tracking to adapt the product to the international market.

  • What is the timeframe of the programme?

    The programme will take place from May to August.

  • Is there an opportunity to reach out for investment based on programme outcomes?

    The programme includes meetings with private investors and venture funds. If an investor is interested in your product, an investment proposal will be sent to you.

  • Are outsourcing/service companies allowed to participate in the Scalerator programme?

    No, there is a different accelerator programme for outsourcing/service companies called Global Outsourcer.Please keep an eye on our social media for announcements.


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