The results of Global Outsourcer program: 73 contracts from 27 countries totaling $158,000

The Global Outsourcer program, aimed at supporting IT outsourcing companies to enhance Kazakhstan's export potential, has successfully concluded its first iteration. Fifteen innovative teams underwent acceleration, securing 73 contracts worth a total of $158,000. The participants' sales geography spanned 27 countries, including the USA, Canada, European nations, Turkey, Australia, and others.


Launched on August 1, the Global Outsourcer program attracted over 50 applications, from which 20 teams were selected, and 15 successfully completed the acceleration. These companies are now expanding their export potential, entering international markets, and securing global contracts.

"The program assisted companies in developing sales funnels, strategies, and revenue sources, as well as in learning negotiation skills and proposal creation. 80% of the participants began exporting for the first time, earning over $158,000 in a few months and covering 27 countries. The primary sales platform was Upwork. These successes contribute to increasing Kazakhstan's export volume," noted Tanat Uskenbayev, Managing Director of Astana Hub.

The Global Outsourcer accelerator has demonstrated its effectiveness in developing IT outsourcing companies, contributing to the increase in Kazakhstan's export volume and strengthening their position in the global market.

Lead tracker Nikolay Serkutan and leading expert Maxim Tolmachev highlighted the importance of new strategies in global markets, addressing the need for reputation building and effective global ecosystem entry. "Usually, substantial time and resources are required for reputation formation and initial packaging. However, thanks to the Global Outsourcer program, companies were able to save time and resources at this stage," they emphasized.

At the Demo Day, teams presented their projects to potential clients and investors, showcasing new strategies, sales funnels, and concluded contracts. Azat Yesenov, CEO of Yessen & Company, spoke about their successes in the Canadian and British markets. Zhasulan Akaev from Dara Solutions outlined his team's future plans, including increasing exports to $500,000 by 2025.

"Primarily, we developed applications for a Kazakhstani company, but this program has taught our team how to enter foreign markets. We are targeting the European and Southeast Asian markets. Currently, we have contracts from Germany and are in negotiations with a Korean company," shared Demian Yazovsky, Co-Founder of Code Union.

As a result of participating in Global Outsourcer, the following Kazakhstani companies entered the export market: A-business, CodeUnion, Arcana Inc, AtyrauTechInvest (ATI), Crocos, Dara Solutions, JaiyqDev, Maxinum Consulting, Qazaqsoft, Singularis, TechWorks, Thousand, Updevision, Yessen & Company, 2up.

It is worth recalling that the Head of State Kassym-Jomart Tokayev set the task of increasing the export volume of IT products to $1 billion by 2026, aiming to transform Kazakhstan into one of the leading digital centers in the region. All initiatives by Astana Hub, implemented with the support of the Ministry of Digital Development, Innovation and Aerospace Industry of Kazakhstan, including joint programs with Google for Startups and Draper University, support for the Silkroad Innovation Hub - a platform for IT startups in Silicon Valley, USA, as well as the organization of IT forums Digital Bridge and Digital Almaty, are tools aimed at achieving this strategic goal.

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