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How will we all live without 3rd party IDs


- Modern Big Data is largely based on the possibility of implicit tracking of users based on 3rd party identifiers (cookies, gaid, idfa)

- Since 2019, a trend has begun to restrict this identification on the part of Apple, which has already led to quite a lot of changes (although in markets outside Russia)

- The next big milestone awaits us next year - support from Google

Artem Vybornov answered the questions "what's going on" and "what to do about it" at a recent internal meeting of the mentoring community BigData Team.

To become a mentor of BigData Team courses, you need:

1️⃣ Take an IT course in Big Data, Machine Learning or Python on "good" or "excellent"

2️⃣ Apply for "I want to be a mentor" on .

For everyone else - catch Artem at the NRF conference, November 15-17 and at the beer after party 😉

BigData Team: the way you learn best