The ninth accelerator of Astana Hub: startups attracted 42 million investments and created 78 jobs

In the international technopark Astana Hub, the reporting event of the 9th stream of the startup acceleration program - Demo Day was summed up.


9 finalist teams presented their projects to representatives of large corporations and venture funds, Kazakh and foreign investors. These are projects in the field of business process automation, marketplaces and online education.

As a result of a three-month acceleration program, startups Affordable Kazakhstan, SOQ.KZ and Smart Closet attracted investments in the amount of 42 million tenge. In addition, the teams managed to increase sales of their products by 19 million tenge, 78 new jobs were created by startups. This is the third Demo Day Astana Hub, which was held online. The presentation of the best startups could be watched from any corner of the world, the technopark organized the event broadcast on its official YouTube page.

The list of projects that have been selected for Demo Day:

Balapay is a cashless payment system for schoolchildren and parents (payment for meals, payment for travel in public transport);

IPJ Company is a B2B occupational risk calculator. The service helps to choose the best protection measures;

SOQ.KZ is an online marketplace in the construction industry;

ALLFOOD is a food delivery service in Aktau and Zhanaozen;

Startup-course.com is a virtual business incubator. Helps universities create new start-ups;

TrandyGo is a marketplace for designers and needlewomen;

Toleme is a law service for protecting the rights of debtors;

Repetitor.mobi is an online exam preparation platform.

Smart Closet is an online hair stylist service for busy mothers.

During the Demo Day, the graduates of the program told what they had achieved during the three months of work and training during acceleration. The main task of the graduates was to interest potential investors and attract investment in the development of their project.

In total, 30 projects passed the acceleration program. These are startups from Almaty, Aktobe, Karaganda, Zhanaozen, Tomsk (Russia), Winnipeg (Canada) and Dushanbe (Tajikistan). This is the third edition of the Astana Hub accelerator, which was held online. This decision was made due to quarantine measures against the coronavirus pandemic in the world. Thanks to this, participating startups could learn from the comfort of their homes. Previously, the acceleration program was always held in person at the Astana Hub Technopark, and startup teams that passed the application selection stage came to Nur-Sultan.

During the training, participants learned about building sales funnels, the stages of making deals and planning sales; about testing hypotheses, compiled interview scripts taking into account the necessary and forbidden questions when working with clients. Graduates of the Astana Hub accelerator now skillfully formulate a value proposition for customers, build a sales process in the B2B and B2C sectors. Having worked out the content in practice, the teams compiled their work algorithms and received feedback from trackers regarding the key sales performance indicators of their product.

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